Dubai has recently unveiled an extraordinary tribute to one of football’s greatest icons with The Messi Experience, now open at Dubai Festival City Mall. Spanning over 2,500sqm and spread across 9 zones, this immersive exhibition takes fans on an unforgettable journey of the legendary world of Lionel Messi. Witness interactive installations, exclusive memorabilia from his remarkable journey, and cutting-edge multimedia displays that showcase the milestones of his record-breaking achievements, including his stellar World Cup triumph. Moreover, visitors can also enjoy thrilling football-themed games and exciting dinning options. Ideal for football enthusiasts of all ages, this limited-time event captures the essence of Messi’s unparalleled passion and dedication to the sport, making it a must-visit for fans seeking a real glimpse of the football legend's life.

Nestled in the vibrant heart of Business Bay, Mama Shelter Dubai brings a playful and refreshing twist to the city’s luxury hospitality scene. The hotel boasts 197 bold and colorful rooms and suites, including the luxurious XL Mama Suites, offering a perfect blend of comfort and creativity. Guests can unwind at any of the four terraced pools, indulge in ultimate relaxation at the signature Mama Spa, or enjoy a movie under the stars at the CineMama outdoor cinema. Culinary experiences are equally impressive, with three delightful F&B venues serving eclectic global flavors and breathtaking views of Dubai's skyline. Conveniently located near iconic landmarks such as the Burj Khalifa and Dubai Mall, Mama Dubai offers guests the perfect gateway to discover the city’s dynamic spirit while enjoying playful, luxurious hospitality that feels like home away from home.

Dubai Summer Surprises (DSS) is ready to turn the city into an oasis of excitement from 27 June to 31 August. With massive discounts of upto 90% across popular shopping malls, exclusive promotions, and unbelievable daily raffles, DSS is a shopper’s paradise. Beyond retail, DSS promises a lineup of live concerts featuring world-renowned artists, and mesmerizing entertainment - from street performers and parades to comedy shows, fireworks, and more. For families, there are a plethora of family-friendly activities, engaging children’s shows, and workshops that cater to all ages. Culinary enthusiasts can indulge in dining deals and an array of themed food events across the city, while wellness-seekers can indulge in relaxing spa sessions for a fraction of the cost. More than just a festival, Dubai Summer Surprises is a celebration of the best of Dubai and gurantees a summer truly well spent.